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Being a personal injury attorney is distinguished by its contingency-fee model (no fees unless you win), the intense emotional and empathetic demands of working with clients during traumatic life events, and the unique blend of medical and legal expertise required to navigate complex tort law and insurance negotiations.
The most distinctive aspect of personal injury firms is that, unlike virtually all other practice areas, a portion of the firm’s value is relatively easy to determine and to find buyers for; that is the firm’s case inventory. Whether sold to an insider or a third party, or even if the firm shuts down, the entire inventory can usually be referred out and monetized with a referral fee.
The practice’s goodwill can be very significant, but, as a practical matter, accurately valuing it is difficult. For some firms, the goodwill may be too closely tied to the seller to have significant value. On the other hand, if you’re a firm that advertises heavily, let’s say on TV or billboards, that value can be substantial. Even if the owner stars in the TV commercials, potential clients usually realize they won’t be hiring the person on TV but someone from the owner’s firm. This goodwill is not tied to the owner, since clients have no reasonable expectation that the owner would handle the file.
I don’t think so. People who say you can, have little understanding of the immaturity of the legal marketplace to make such a statement. The marketplace is too hidden and confidential to know how buyers determine what they are willing to pay for an intangible asset such as goodwill.
Yes, simply put, it costs a lot of money that may deter prospects. Buyers are acquiring both inventory and goodwill. For other practice areas with a goodwill component, goodwill is the only component acquired, and no additional cost to purchasing the inventory.
There are. It requires a lot of upfront money, so more financing is needed than in other practice areas. Unlike other practice areas, there is a significant time lag for firms to obtain revenue that is solely theirs, because most of the revenue during the first year will be from inventory subject to a revenue share with the seller. For firms with an hourly model, there is usually only a 60-90 day time lag, and 100% of the revenue goes to the buyer.
Additional capital is also needed to fund the operating account and cover new case costs. In short, buyers need a strong appetite for risk because so much financing is required.
If you’re unsure where to begin when buying or selling personal injury law practices, you don’t have to handle the process on your own. Roy Ginsburg provides experienced guidance to help you navigate every stage of the transaction, from identifying opportunities and negotiating terms to ensuring a smooth transition.
To learn more about buying or selling personal injury law practices and to get personalized guidance, call Roy at (612) 524-5837 today or connect online.